Marketing
How to Optimize Revenue and Pipeline with MOps
The marketing operations (or “MOps”) team is the technical muscle behind your company’s marketing campaigns, but it’s also your untapped...
eCommerce
An Introduction to the SAP Order-to-Cash Process
SAP OTC is shorthand for Sales and Distribution Order-to-Cash. It refers to the end-to-end sequence of activities within the SAP...
Productivity
Webflow gets deeper insight and oversight of spend using Workato + OpenAI
At Workato, our customers are our north star. It’s easy to rally around our users because we work with some...
Productivity
What is Hyperautomation?
The term Hyperautomation is used more and more often these days by app owners and service providers. It’s been described...
Company News
Workato and AWS Collaborate to Supercharge Joint Customers
Workato and AWS have always been relentlessly focused on supercharging joint customer success and global impact, and now we’re excited...
Integration and automation
Integrate Zendesk and Salesforce
Integrating Zendesk and Salesforce is a strategic move that can significantly enhance customer service and sales operations. This post will...
Integration and automation
What is a User Friendly Integration Platform?
Often in conversations with customers, I hear the requirement that their future integration platform should be easy to use. But...