Author: Jon Gitlin

In what ways are clients using your product? How’s your support team performing? Which customers haven’t paid their most recent invoice...

Based on research by Gallup, just 12% of employees believe that their employer onboards new hires successfully. To ensure that...

Wondering whether recognition improves employee engagement and satisfaction?  You’ll find a variety of data points that validate the relationship by...

More than half of marketing leaders (60%) believe that events are the most important marketing channel for hitting their business...

When we studied the lead response times of 114 B2B organizations, we found that 99% of them took longer than...

The average organization uses more than 130 applications, and the figure is growing 30% year-over-year.  As companies try to make...

Marketo allows you to capture, engage, and keep tabs on leads in a number of ways.  Is a lead returning...